Nicole may have considered herself to be over Laurel and their former relationship.
Laurel explained on Ex on the Beach that once she and Nicole started arguing, the fighting never really stopped.
It was a recipe for disaster.
She even cast another potential love interest aside to try and pursue things with Laurel yet again.
We assume the actual audience reached by the paid promotion to be about 12% of the overall subscribers number.
Normally there are about 13.